23. Wine Label Design with Chris Kelly

Chris Kelly is the co-founder of Vintel, an Austin-based design company that focuses on low-intervention wines. Chris has created wine labels and consulted on packaging for some of the most exciting wineries and importers. The two Chrises hash out the aesthetics of natural wine as well as the art of consumer branding. Chris K talks to Chris P about collaborating with Chad Stock in Oregon, running the wine program at Lenoir, eschewing the stolid imagery of monastic Burgundy, connecting with a new generation of consumer, and pairing natch wine with the music of Sturgill Simpson.

 

Follow Chris Kelly on Instagram: 

https://www.instagram.com/___crk___/?hl=en

Follow Vintel on Instagram:

https://www.instagram.com/vintelwine/?hl=en 

Follow Chris Poldoian on Instagram: 

https://www.instagram.com/braisedthoughts/?hl=en